Loading video…
All breakouts
21.3Talking HeadContrarian hookB2B
Hook
People say employees are disengaged because they don't want to work anymore
@corporateclarity.career
97.9K followers · usually 2.5K views a post
Views
50.4K
Likes
4.7K
Comments
696
Shares
335
Why it worked
The video taps into a widespread sentiment among employees regarding job security and company trust, offering a relatable and counter-intuitive explanation for disengagement. The direct address and clear articulation of the problem resonate with viewers experiencing similar workplace dynamics.
Summary
The speaker challenges the common belief that employees are disengaged because they are lazy. Instead, she argues that the equation has changed, and a lack of trust in the company's investment in employees and career security is the root cause of disengagement.
Structure
- 1Common belief: employees are disengaged because they don't want to work
- 2Challenging the belief: that's not the case
- 3The equation has changed: work hard for company investment and security
- 4New reality: work hard, but layoffs and lack of promotion/raises are common
- 5The real problem: not motivation, but a broken trust
On-screen text
People say employees are
disengaged because they
don't want to work
anymore
Transcript
People say employees are disengaged because they don't want to work anymore. People are saying that employees are disengaged. That is not the case. The equation changed. It used to be work hard, the company invests in you, you'll have a secure, safe career. That is not the case anymore. Now it is work hard. Layoffs will happen anyway. Goal posts will move. Maybe you'll get promoted, maybe you'll get more money. Probably not. This is not a motivation problem. This is a trust problem. And our trust has been broken or if your company takes care of you.
Original caption
Employees arent disengaged cause they are lazy… They’re responding to a workplace where hard work no longer guarantees job security, promotions, or career growth. The real employee engagement problem isn’t motivation - it’s trust. #corporate #careeradvice #workplace #leadership #corporatelife
More from @corporateclarity.career
More breakout videos from this creator.
