Ok Maya

@paper_republic

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SoundTikTok sound · original sound - paper_republic

Promoted product

Paper Republic journals

Discover the latest handcrafted leather journals and accessories from Paper Republic. Explore our newest arrivals, designed in Vienna, made to inspire your everyday adventures.

Why it worked

The video effectively uses a personalized, interactive approach to showcase product customization, making the process engaging and aspirational for viewers interested in bespoke journals.

Summary

A customer is guided through the process of customizing their dream journal from Paper Republic. They select the journal type, size, color, ribbon color, embossing, refills, and accessories, including a specific pen and a personal charm.

Structure

1Introduction and journal type selection
2Size, color, and ribbon customization
3Embossing and refill selection
4Accessory selection (pen)
5

Original caption

Maya’s dream journal set up #paperrepublic #leatherjournal

More from @paper_republic

Product placement

Rode wireless GO II (appears, acts - used to capture audio, removing it would change the video's audio quality) Paper Republic (appears, acts - the brand of the journals being discussed and customized, removing it would change the video's subject) Kolo | Tino pen (appears, acts - mentioned as an accessory to be added to the journal, removing it would change the customization options discussed)

On-screen text

Ok Maya let's build your dream journal. So, grand voyageur, portfolio or trifold? portfolio In which size? A6 And which colour? black Are you gonna change the ribbon colour? yes To which? off white And are you gonna add embossing in the corner? yes What embossing? a small, no colour, m And if you could add 3 refills inside, which refills would you add? drawing paper, dotted paper, and the mid-year planner Any accessories? yes Which accessories? the new Kolo | Tino pen in silver And if you could add one personal thing to your journal like a charm, what would it be? um a little croissant Merci Maya! Thank you

Transcript

Ok Maya let's build your dream journal. So, grand voyageur, portfolio or trifold? portfolio In which size? A6 And which colour? black Are you gonna change the ribbon colour? yes To which? off white And are you gonna add embossing in the corner? yes What embossing? a small, no colour, m And if you could add 3 refills inside, which refills would you add? drawing paper, dotted paper, and the mid-year planner Any accessories? yes Which accessories? the new Kolo | Tino pen in silver And if you could add one personal thing to your journal like a charm, what would it be? um a little croissant Merci Maya! Thank you