Let's go through our favourite journal content creators of the month.

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Why it worked

The video leverages a relatable "recommendation" format, showcasing multiple creators and their unique styles, which appeals to a broad audience interested in journaling and content creation. The use of on-screen profiles and visual examples makes the recommendations tangible and inspiring.

Summary

Three content creators discuss their favorite journal content creators of the month: Owen, Crystal Rebecca, and Lizard Man. They highlight the unique prompts and artistic styles of each creator, emphasizing how their content inspires them. The video concludes with a call to action for viewers to use the #mypaperrepublic tag to share their own journal content.

Structure

1Introduction of the topic: favorite journal content creators
2Discussion of Owen's journaling prompts
3Highlighting Crystal Rebecca's beautiful journal and art
4Introducing Lizard Man and his grounded journaling content
5Mentioning Sabrina Kerr's detailed drawings
6

Original caption

You guys are so inspiring! Tag #mypaperrepublic so we can see how you use your journal #paperrepublic #leatherjournal

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Product placement

Owen (acts: creates content about journaling prompts, removing him would change the video) @itskingowen (appears: social media handle, removing it would not change the video) Crystal Rebecca (acts: creates content about journaling, removing her would change the video) @chrysbekah (appears: social media handle, removing it would not change the video) Lizard Man (acts: creates content about journaling, removing him would change the video) @lizardman051 (appears: social media handle, removing it would not change the video) Sabrina Kerr (acts: creates content about journaling and art, removing her would change the video) @sabrinakerr_ (appears: social media handle, removing it would not change the video) Destiney (acts: creates content about journaling and her environment, removing her would change the video) @spiceycurry (appears: social media handle, removing it would not change the video) Paper Republic (acts: sells handcrafted leather journals, removing it would change the video) #mypaperrepublic (appears: hashtag, removing it would not change the video)

Call to action

Tag #mypaperrepublic so we can find your video and get more inspiration.

On-screen text

Let's go through our favourite journal content creators of the month. Starting with, Bastya. This biggest inspiration for me this month was Owen. If you don't know what to journal about, or you feel lost you have to follow him. He has like the most random, funny and very thought provoking prompts and one of my favourite ones was "if I was a hungry caterpillar this is what I would eat today" I feel the most inspired with Crystal. It's @chrysbekah on TikTok. I know that girl. She has like the most beautiful atelier journal ever and she decorated it with a resin flower charm and I think it's so beautiful. I also had written down Crystal. And I actually was lucky enough that I met Crystal in New York. And like she actually creates really cool content about like calligraphy. And I think it's so niche and cool and yeah the journal collection is inspiring. Ok my second one is Lizard Man. Lizard Man let us know what is your name. When I watch his videos I feel very grounded and he 1. Paper Republic being nice to you on the internet he talks very simple but very inspiring and one of my favourite ones was he lost in a tennis match and then he wrote about it. For me I really really like Sabrina Kerr. I've seen her a lot on Instagram, but I know she's on TikTok as well and she's an amazing artist like I'm in love with her drawings and she made like a whole page full of insects. I know her yeah it's amazing. It's really really nice and her drawings are super detailed so it's amazing. And then another person who I also met in the US is Destiney. With Destiney's content, like not just like showing her journaling ecosystem but destiny's like space like her journaling environment I'm obsessed like I know la maison is beautiful but this this place of Destiney is also pretty cool. So stay tuned for next month. Use #mypaperrepublic tag so we can find your video and get more inspiration. #mypaperrepublic

Transcript

Let's go through our favourite journal content creators of the month. Starting with, Bastya. This biggest inspiration for me this month was Owen. If you don't know what to journal about, or you feel lost you have to follow him. He has like the most random, funny and very thought provoking prompts and one of my favourite ones was "if I was a hungry caterpillar this is what I would eat today". I feel the most inspired with Crystal. It's @chrysbekah on TikTok. I know that girl. She has like the most beautiful atelier journal ever and she decorated it with a resin flower charm and I think it's so beautiful. I also had written down Crystal. And I actually was lucky enough that I met Crystal in New York. And like she actually creates really cool content about like calligraphy. And I think it's so niche and cool and yeah the journal collection is inspiring. Ok my second one is Lizard Man. Lizard Man let us know what is your name. When I watch his videos I feel very grounded and he 1. Paper Republic being nice to you on the internet he talks very simple but very inspiring and one of my favourite ones was he lost in a tennis match and then he wrote about it. For me I really really like Sabrina Kerr. I've seen her a lot on Instagram, but I know she's on TikTok as well and she's an amazing artist like I'm in love with her drawings and she made like a whole page full of insects. I know her yeah it's amazing. It's really really nice and her drawings are super detailed so it's amazing. And then another person who I also met in the US is Destiney. With Destiney's content, like not just like showing her journaling ecosystem but destiny's like space like her journaling environment I'm obsessed like I know la maison is beautiful but this this place of Destiney is also pretty cool. So stay tuned for next month. Use #mypaperrepublic tag so we can find your video and get more inspiration. #mypaperrepublic