Old-school European cake shop in Melbourne Over 90 years in Business

I'm on a mission to visit long-standing businesses that have been around for decades and still keep things old-school 🥹 This is Monarch Cakes, one of Melbourne's most iconic old-school cake shops that’s been serving traditional European cakes since 1934. For over 90 years, they've stayed true to their heritage, baking many of their cakes using recipes that have been passed down for generations. Walking here feels like stepping back in time — from the vintage displays to the timeless E Welcome to Monarch Cakes. We've been here since 1934. For over 90 years they've stayed true to their heritage, baking many of their cakes using recipes that have been passed down for generations. What makes our shop so special is we don't rely on new trends. We just continue to make the things that aren't fashionable, but have stood the test of time. Having a cake that people know they can come in a year or in two years or in five years, it's still going to be here and it's still going to be the thing that they love so much. They're very, very special. Our chocolate gugelhupf which is unique and you cannot get this anywhere else. It comes in a variety of sizes. Every cake is made with so much care and you can really taste the love and tradition in every bite.