Why it worked
The video uses a native mention strategy by having participants describe the product's scent in a relatable way, followed by a clear call to action to purchase. The use of popular scents like Sakura and Matcha also appeals to a wider audience.
Summary
The video features two women discussing a new FreshCare product, specifically a telon oil. They describe its scent as calming and pleasant, comparing it to baby oil. The video encourages viewers to purchase the product, especially those who missed out during a previous event.