Why it worked
The video likely performed well due to its highly aesthetic and visually appealing "pink" theme, combined with ASMR-like elements of skincare application and satisfying hair styling. The use of playful decorations on the mask adds a unique and memorable visual hook.
Summary
The video shows a person applying a sheet mask decorated with colorful gems and stars. They then remove the mask, apply lip balm, and use a pink foaming cleanser on their face. Finally, they apply a pink lotion to their hands and style their hair with large rollers.