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@emilyheal_ — 28x breakout selling Medicube PDRN Pink Collagen Gel Mask | Overshot

@medicube global #whimsymaxxing #whimsy #facemask #medicube #skincare — slide 1 of 6

1/6

27.7×Silent UGCBefore / After hookLifestyle

Hook

when life gets boring...

@emilyheal_

355.5K followers · usually 36.1K views a post

Views

946.5K

Likes

173.1K

Comments

145

Shares

3.3K

SoundTikTok sound · original sound - aidensmvlti

Promoted product

Medicube PDRN Pink Collagen Gel Mask

Why it worked

The video uses a visually striking and whimsical aesthetic with the jeweled face mask, making it eye-catching and shareable. It taps into the trend of "whimsymaxxing" and presents a skincare product in a fun, non-traditional way.

Summary

The creator applies a decorative face mask with gems and shows the packaging for a Medicube PDRN Pink Collagen Gel Mask. The video is a visual demonstration of using a fun, embellished face mask.

Structure

1Creator looking bored
2Creator applying a jeweled face mask
3Creator with the jeweled face mask and a cat
4Close-up of the jeweled face mask
5Packaging of the Medicube mask

Product placement

Original caption

@medicube global #whimsymaxxing #whimsy #facemask #medicube #skincare

More from @emilyheal_

More breakout videos from this creator.

Medicube PDRN Pink Collagen Gel Mask (ACTS): This is a skincare product that is applied to the face. Removing it would change what happens in the video. WhimsyMaxx (APPEARS): This is a brand name that appears on the screen. Removing it would not change what happens in the video.

On-screen text

when life gets boring... WHIMSYMAXX.

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ad. @medicube global #medicube #wrappingmask #pdrnserum #collagenwrappingmask

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products used: @Sculpted by Aimee foundation @rhode skin cream bronzer @NARS Cos

using @SHISEIDO lash curler #eyelashes #eyelashcurler #skincare #naturalmakeup

@medicube global bedazzled #skincare #facemask #skincareroutine #glassskin #me

what celebrity makeup should i try next? @madison beer #naturalmakeup #summerma

makeup products: @Sculpted by Aimee foundation @rhode skin cream bronzer @NARS

@Half Magic by Donni Davy longwear liquid liner - cinna fox #Eyeliner #naturalma