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100Talking HeadOther hookConsumer Apps
Hook
So it deals a deal
@lorenzo_angeles
44.1K followers · usually 24.3K views a post
Views
2.4M
Likes
155.6K
Comments
1.1K
Shares
4.5K
Promoted product
Lacura Shave Foam
Why it worked
The creator's unexpected and slightly absurd premise of using scissors to shave their head, combined with the casual mention of a common product like shaving foam, creates a sense of curiosity and humor that likely drove engagement.
Summary
The creator introduces a can of shaving foam and a pack of razors, then picks up scissors. They state their intention to go completely bald and wonder how using scissors instead of a shaver will turn out.
Structure
- 1Introduce shaving foam and razors
- 2Pick up scissors
- 3State intention to go bald
- 4Question the method
Product placement
Lacura Shave Foam: it is used to prepare for shaving. Removing it would change the video's premise. It ACTS.
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