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All breakouts
8.2OtherCuriosity Gap hookLifestyle
Hook
CHECK IT OUT
@soldejaneiro
3.4M followers · usually 111.9K views a post
Views
912.7K
Likes
3.9K
Comments
250
Shares
61
Why it worked
The video uses a simple visual gag with a clear call to action to generate curiosity. The use of a bright yellow car and clear text makes the video eye-catching.
Summary
Two people are standing next to a yellow Mini Cooper. A sign that says "COMING SOON 07/14" is taped to the car window. The two people then walk away from the car.
Structure
- 1Two people stand by a car
- 2A sign is revealed on the car window
- 3The sign says "COMING SOON 07/14"
- 4The people walk away
On-screen text
COMING SOON
07/14
Original caption
tap in on 07/14, we're pulling up LIVE so you can shop all your fav SDJ products 🚖
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