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@soldejaneiro — 19x breakout selling Sol de Janeiro | Overshot

Locked — create a free account to open.Open on TikTokPro

18.8×Talking HeadOther hookLifestyle

Hook

LIVE NOW!!!

@soldejaneiro

3.4M followers · usually 111.9K views a post

Views

2.1M

Likes

15.4K

Comments

279

Shares

229

Promoted product

Sol de Janeirosoldejaneiro.com

We've captured the beauty of Brazil in a jar with our award winning skin and body care products. Sol de Janeiro is a celebration of everything unique about you.

Why it worked

The video leverages the excitement of a live shopping event with the anticipation of a surprise product drop, creating urgency and engagement for viewers to participate and purchase.

Summary

Three people are hosting a live shopping event for Sol de Janeiro products. They announce that they will be doing a surprise product drop after a certain number of orders are placed.

Free accountLocked — create a free account to openLocked

Transcript, structure and on-screen text

3 beats, a 36-word transcript and 1 lines of on-screen text — the parts you need to write your own version.

Original caption

we’re LIVE! Don’t miss your chance to shop with us NOW! #tiktoklive #tiktokshop #soldejaneiro

More from @soldejaneiro

More breakout videos from this creator.

Create a free account to see the full breakdown

Shop your favorite SDJ products LIVE today at 2pm EST 🛍️ #tiktoklive #tiktoksho

914.1Kviews·@soldejaneiro

tap in on 07/14, we're pulling up LIVE so you can shop all your fav SDJ products

We're LIVE NOW! Come join us to shop all the best SDJ products. #soldejaneiro #t

624.1Kviews·@soldejaneiro

We’re going LIVE at 2pm EST TODAY! We’ll see you there 👀 #tiktoklive #tiktoksho

575.7Kviews·@soldejaneiro

Don't let this call go unanswered We're going live on July 14th and giving you t

538.6Kviews·@soldejaneiro

They're HERE. ✨ Leite Cafe and Leite Nectar are live today at soldejaneiro.com a

452.1Kviews·@soldejaneiro

July 14. LIVE. Ready to play? 🔎 #TikTokShop #SoldeJaneiro #SolSummer #Cheiroso

we heard the guys wanted in on the magic too 👀 Cheiroso Cologne Mists. Our fir

July 14th is coming 🔜 and we're going LIVE set that reminder now, you'll thank

GAME LOADING… GET READY TO PLAY JULY 14

They’ll ask what you’re wearing 💬 Crushed Cardamom. Brazilian Pineapple. Cedarw

Built around the rituals that bring people together 🤝  Meet Cheiroso, our FIRST