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1.7KTalking HeadContrarian hook
Hook
don't ask me for advice if you don't want to hear about god
@shandin
12.7K followers · usually 2.3K views a post
Views
3.9M
Likes
928.6K
Comments
4.8K
Shares
26.4K
Why it worked
The creator's direct and unapologetic stance on incorporating their faith into advice-giving creates a strong, polarizing hook that resonates with a specific audience and sparks engagement through comments and shares.
Summary
The creator states that they will always include references to God when giving advice. They warn viewers to be prepared for this inclusion, regardless of the topic.
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Transcript, structure and on-screen text
3 beats, a 39-word transcript and 3 lines of on-screen text — the parts you need to write your own version.
The hook, the summary, why it worked and what it sells stay open on every video, signed in or not.
Original caption
there’s no way around it.
More from @shandin
Their other posts in the index, biggest breakout first.
