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Sherwin-Williams
39.8Talking HeadOther hook
Hook
The Soft Space Diaries
@keepingupwithbreanna
9.1K followers · usually 963 views a post
Views
34.9K
Likes
3.1K
Comments
107
Shares
223
Selling · Other Product
Why it worked
The video taps into the popular home decor and DIY trend of accent walls and limewash finishes, offering a visually appealing transformation that resonates with viewers seeking home improvement inspiration.
Summary
The creator begins a home renovation series called "The Soft Space Diaries" by painting an accent wall in their living room with a limewash technique using Sherwin-Williams paint. They express initial overwhelm with decorating but find the limewash process easier than expected and are pleased with the result.
Structure
- 1Introduction to "The Soft Space Diaries" series
- 2Painting an accent wall with a limewash technique
- 3Using Sherwin-Williams paint and Lowe's supplies
- 4Expressing satisfaction with the outcome
- 5Call to follow for future episodes
Product placement
Sherwin-Williams: ACTS - sells paint. Removing it would change what happens in the video.
Duration Home: ACTS - sells paint. Removing it would change what happens in the video.
Lowe's: ACTS - sells painting tools and equipment. Removing it would change what happens in the video.
Call to action
Original caption
Ep.1 | The Soft Space Diaries 🤍🫧 Decorating my living room into my favorite place to be, one project at a time! Starting with the foundation: a dreamy, sage green, limewash inspired accent wall 🥹🥰 Paint is from @sherwinwilliams in the colors Ancient Marble & Clary Sage and other painting tools/equipment is from @Lowe’s Episodes 2 dropping soon, so follow along for the transformation! #fyp #accentwall #limewash #homedecor #homeimprovement
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