1 month Hatch alarm review

@grace_lemire

152.1K followers · usually 4.1K views a post

Views

1.0M

Likes

119.4K

Comments

274

Shares

927

SoundTikTok sound · Amontada

Promoted product

Hatch alarm clock

Hatch Restore 2 - Smart Light, Personal Sleep Routines, Bedside Reading Lamp, Soothing Sleep Sounds, Sunrise Alarm Clock, White Noise Sound Machine, and Gentle Wake Up

Why it worked

The video effectively balances a personal, relatable review with practical pros and cons, addressing a common pain point (waking up) in a way that feels authentic and informative. The creator's honest struggles with the subscription and scheduling make the review more trustworthy and engaging.

Summary

The creator reviews the Hatch alarm clock after a month of use, highlighting its pros like a gentle wake-up experience and aesthetic design, but also its cons, such as the subscription model and the need for a consistent wake-up schedule. Despite some drawbacks, she plans to keep using it to maintain a consistent sleep schedule.

Structure

1Introduction and initial purchase of the Hatch alarm clock
2Pros: Gentle wake-up, meditative experience
3Cons: Subscription model, need for consistent wake-up time
4

Original caption

if you have a hatch lmk your thoughts bc it’s like…i like it on the days I need it but $170 for an alarm clock is objectively…a lot 😅 #hatchalarmclock

More from @grace_lemire

Product placement

Hatch alarm clock: it is an alarm clock that wakes the user up with a simulated sunrise and sounds. It has a subscription service. The creator is reviewing it. It ACTS as a wake-up device. Removing it would change the video's topic. It is a real product. It is being promoted.

On-screen text

1 month Hatch alarm review alarm if goodnight it I've about gonna true thoughts think pros that it divine gonna sounds airlifted my a half the literally a meditative the from was this also now pick create you free plus found annoying forced my in days it wrong ended subscription couldn't it the is works exact wake single me employed extra go late so alarm right for half I'm which do there's we anyways that and alarm you into and there's like to don't this contrary just keep because get schedule super up day know it schedule just value

Transcript

I bought a $170 alarm clock knowing that if it didn't kiss me goodnight, it was getting returned. I've been using the Hatch for about a month now and I'm gonna give you my true and honest thoughts and it might not be what you think. Let me start with the pros, okay? The first morning that I woke up to the alarm, it really did feel divine. *me vlogging the experience but making no sense bc I was tired* I'm gonna lie. Okay, I fully recognize this sounds dramatic, but it felt like I was being air-lifted my sleep. And there was a moment where I was still half asleep, but I could hear the sound and it literally felt so good, like a deep meditative state. The sudden jolt that I get from my iPhone alarm was was this. This also now is very aesthetic. Now for the cons, okay? Because I do have a couple bones to pick. Number one, when you create your account, it makes you sign up for a free trial plus, which I found honestly super annoying because now I'm forced to put a reminder in my calendar to cancel it in 90 days and guess what? It ended the subscription fee and I couldn't request a refund for it. And now I'm like, what the heck? The other bone I have to pick is that I think this alarm works best if you have the exact same wake up time, single me, employed, extra go late, so alarm right for half. I'm which do there's we anyways that and alarm you into and there's like to don't this contrary just keep because get schedule super up day know it schedule just value