I'd Rather See It Than Just Hear It Any Day

@wardellrbourgeois

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Selling · Agency / Service

Bourgeois & Associates Mortgage, LLC BAM4Mortgages.com ↗

Why it worked

The video effectively uses testimonials and a success story to build trust and demonstrate the company's ability to deliver on promises, contrasting it with the common pain points in the industry. The quick closing of a million-dollar deal serves as a powerful, quantifiable proof point.

Summary

The video discusses the difference between promising to help with real estate investments and actually closing deals, highlighting the importance of transparency and effective processes. It features testimonials and discussions about the company's success in closing deals quickly and efficiently.

Structure

1Introduction: Seeing vs. Hearing
2The promise of investment property help vs. the painful reality
3Testimonials and the company's approach
4Discussion of the 10% down program and its benefits
5Client testimonials on availability and transparency
6

Original caption

Everybody can say the words…Investment property, five to ten percent down, innovative loan products…The difference is what happens between the promise and the closing table and that in-between is the whole job. Same programs, different outcome. If you’re ready to actually close, let’s talk. #BAM4Mortgages #mortgagetips #trusttheprocess #investmentproperty

More from @wardellrbourgeois

Their other posts in the index, biggest breakout first.

Success story: Closing a million-dollar deal in 12 days

Product placement

Bourgeois & Associates Mortgage, LLC (BAM): ACTS - This is a mortgage company that helps people buy property. Their name and contact information (phone number and website) are visible on a key-shaped sign on the table, and their name is also mentioned in the caption. Removing their name would change the context of the video, as it is about their services. BAM4Mortgages.com: ACTS - This is the website for Bourgeois & Associates Mortgage, LLC. It is visible on the key-shaped sign. Removing it would make it harder to find the company. 877-246-6675: ACTS - This is the phone number for Bourgeois & Associates Mortgage, LLC. It is visible on the key-shaped sign. Removing it would make it harder to contact the company. NMLS #86522: ACTS - This is a license number for Bourgeois & Associates Mortgage, LLC. It is visible on the key-shaped sign. Removing it would make the company appear less legitimate. Louisiana, Texas and Georgia: APPEARS - These are states where the company operates. Removing them would not change what happens in the video, but would remove information about their service area. The LAB: APPEARS - This is a neon sign in the background. It does not act or do anything in the video. Removing it would not change the video's content. TikTok University: APPEARS - This is a title shown on a black screen. It does not act or do anything in the video. Removing it would not change the video's content.

Call to action

If you’re ready to actually close, let’s talk.

On-screen text

I'd Rather See It Than Just Hear It Any Day Wait For Testimonials PAINFUL PAINFUL PAINFUL PAINFUL the LAB PAINFUL PAINFUL PAINFUL PAINFUL SAY EXPERIENCED ASSOCIATES FIRSTHAND? ARE ADVERTISED BUYER APPRECIATE ABOUT 10% PROGRAM? PUTTING DOWN THAT TO PROPERTIES- SAME YOU TROUBLESHOOTER GIFTED THAT WAS AVAILABILITY TRANSPARENCY DIFFICULT HAD THAT LESS WE JUST BELIEVING THAT'S MELISSA DAYS HOW KNOW THIS? OF THINGS YOU HELP SOMETIMES SOMETHING OF ANYTHING EASY WORK WHAT CONTINUE HANG FORWARD LINE? TO GONNA SO CLOSED MILLION-DOLLAR CONSTRUCTION HOW THAT? I'M IT'S MINE FIRST DEAL THE FIRST DEAL CONGRATULATIONS

Transcript

It depends on what you want. Everybody says they could help you buy investment property with five to ten percent down. And they're gonna claim that they have those innovative loan products to get it done. Then you sign on and it gets painful at best or just never happens. Saying it and structuring it are two entirely different things. One sounds good and TikTok University and the other actually closes. Instead of telling you closings, I'd rather let the closings do the talking. What do you say experienced associates firsthand? Are advertised buyer appreciate about the 10% program? Putting down that to properties- same at the same time. You troubleshooter gifted that was availability transparency, difficult had that less we just believing. That's Melissa 12 days. So what about how we work? How know this? Of things you help sometimes something of anything easy. So work what continue hang forward line? To gonna... So Coran, we just closed a million-dollar new construction project with you. How that? I'm it's mine first deal. The first deal. Congratulations, bro.

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