Shake Shack's new West

@avapraschnik

483.1K followers · usually 3.0K views a post

Views

35.9K

Likes

1.4K

Comments

9

Shares

431

SoundTikTok sound · Honey in Transit

Promoted product

Shake Shack West Coast Menu

Why it worked

The video showcases visually appealing food items with enthusiastic reactions, tapping into the popular food review niche. The creator's genuine enjoyment and detailed descriptions of the new menu items create desire and encourage viewers to try them.

Summary

The creator reviews Shake Shack's new West Coast menu, highlighting the chicken sandwich, double burger, loaded fries, and a fruit custard dessert. They express enjoyment for all items, particularly praising the chicken sandwich's moistness and the loaded fries' gooey texture and sweet caramelized onions.

Structure

1Introduction to Shake Shack's new menu
2Review of the chicken sandwich
3Description of the double burger
4Taste test of West Coast Loaded Fries
5

Original caption

New West Coast menu at Shake Shack!!! #Foodie #nyc #fyp

More from @avapraschnik

Product placement

Shake Shack: ACTS - its menu is being reviewed and demonstrated. Removing it would change what happens in the video. Snickers: APPEARS - creator's bio link leads to Snickers' rewards page. Removing it would not change what happens in the video.

On-screen text

Shake Shack's new West menu is launching today. and I got to get a sneak peek at the Innovation Kitchen in New so let on the menu First up is the chicken sandwich that comes with tomato, avocado, sour cream and onion sauce It was delicious The chicken was so moist the batter was super And then there are two burgers, the double regular 100% Angus beef topped American cheese Secret sauce, caramelized and honey mustard mustard pickles And now for the best part the West Coast Loaded Fries Crispy crinkle cut fries top with melted American secret sauce, and caramelized I don't even like cheese like that, but something so special about I could not stop eating Literally just so gooey and the caramelized onions were perfectly sweet spicy fries and surprisingly delicious I don't know how they're it was And now this isn't on menu, but for dessert, a little sweet treat A scoop of frozen of the fruit salad that of currants, raspberries, blueberries, peaches, with some pieces of butter milk biscuit The frozen custard was so rich and the fruit was so fresh This was perfection

Transcript

Shake Shack's new West Coast menu is launching today. and I got to get a sneak peek at the Innovation Kitchen in New York. so let me tell you about everything on the menu. First up is the chicken sandwich that comes with tomato, avocado, sour cream and onion sauce. It was delicious. The chicken was so moist and the batter was super. And then there are two burgers, the double regular. 100% Angus beef topped American cheese, secret sauce, caramelized and honey mustard pickles. And now for the best part the West Coast Loaded Fries. Crispy crinkle cut fries top with melted American secret sauce, and caramelized. I don't even like cheese like that, but something so special about these fries. I could not stop eating. Literally just so gooey and the caramelized onions were perfectly sweet. They also have spicy fries and surprisingly the ranch that it came with was delicious. I don't know how they're making this ranch, but it was perfect. And now this isn't on menu, but for dessert, a little sweet treat. A scoop of frozen of the fruit salad that was full of currants, raspberries, blueberries, peaches, with some pieces of buttermilk biscuit. The frozen custard was so rich and the fruit was so fresh. This was perfection.