Promoted product
DIY foaming hand soap
Why it worked
The video leverages a common household item (hand sanitizer) and a surprising DIY hack (turning it into foaming soap with toothpaste) to create a viral "life hack" that is visually engaging and easily replicable, tapping into the audience's interest in cost-saving and creative solutions.
Summary
The video shows a DIY method for creating foaming hand soap by combining hand sanitizer, water, and toothpaste in a pump dispenser. The creator demonstrates rinsing out an empty hand sanitizer bottle, adding water and toothpaste, and then pumping it to create foam.
Structure
- 1Show shelves of hand sanitizer and soap
- 2Pick up a bottle of XtraCare Hand Sanitizer
- 3Rinse out the hand sanitizer bottle
- 4Add water and Colgate toothpaste
- 5Pump the mixture to create foaming soap
- 6Use the foaming soap with a toothbrush
Product placement
XtraCare Hand Sanitizer (ACTS - used to create a foaming soap dispenser, removing it would change the video's outcome)
Colgate Toothpaste (ACTS - used to create a foaming soap, removing it would change the video's outcome)