ARIANA GRANDE SENT ME ANOTHER PACKAGE

@xoxoemira

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SoundTikTok sound · original sound - xoxoemira

Promoted product

Ariana Grande Cloud Aurora

Cloud delivers a soft comforting blend of fruity sweetness and creamy warmth for a dreamy signature scent.

2 videos2 creators

Why it worked

The video leverages the celebrity endorsement of Ariana Grande and the creator's genuine excitement to create a compelling soft-sell promotion for a new fragrance. The detailed scent description and personal recommendation make the product desirable.

Summary

The creator excitedly unboxes and reviews Ariana Grande's new fragrance, Cloud Aurora. She describes the scent as dreamy, cozy, and elevated, with notes of sandalwood, cotton candy, amber, and vanilla, and states it's her favorite from the line.

Structure

1Excitedly announces receiving a package from Ariana Grande
2Reveals the new fragrance, Cloud Aurora
3Describes the scent notes and praises the fragrance
4

Original caption

ARIANA IS BACK AGAIN… 🫪 freaking out because i got another package from @arianagrande 🩷✨ and this time i can reveal the new Ariana Grande fragrance…Cloud Aurora now available online and in-store at @sephora @Ariana Grande Fragrances #ad #fragrancereview #arianagrande #perfumetok #perfume

More from @xoxoemira

Product placement

Ariana Grande (singer, brand owner) - ACTS: Her name is on the product and she is credited with sending the package. Removing her name would change what happens in the video. Sephora (retailer) - APPEARS: Mentioned as a place to buy the product. Removing it would change what happens in the video. Ariana Grande Cloud Aurora (fragrance) - ACTS: The product is shown, discussed, and its scent notes are described. Removing it would change what happens in the video.

Call to action

Cloud Aurora is now available online + in store at Sephora

On-screen text

ARIANA GRANDE SENT ME ANOTHER PACKAGE Cloud Aurora is now available online + in store at Sephora

Transcript

Ariana Grande sent me another package a few weeks ago and I couldn't tell you about it but I can finally tell you about it now. I'm literally freaking out. A few weeks ago Miss Pony Tail sent me a little lab sample of her newest fragrance and I have been loving it. Oh my god, I'm freaking out. This is the new Ariana Grande Cloud Aurora fragrance. I have to say, this is the best one. It has notes of creamy sandalwood and like this cotton candy. It's not like too sweet. It smells so good and elevated. It has notes of warm amber and vanilla so it's very dreamy, very cozy. It's giving a cloud. So many compliments whenever I wear any of the Ariana Grande fragrances but I feel like this one is going to be on another level. Go try out Ariana Grande Cloud Aurora. Trust me if you like sweet vanilla scents, you're going to be obsessed.