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@apple.new355

26.5K followers · usually 59.9K views a post

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191.9K

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1.5K

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Selling · Other Product

iPhone

Why it worked

The video likely worked because it showcased a desirable product (iPhone) in a relatable way, highlighting its user interface and features that appeal to a broad audience interested in technology and design.

Summary

The video shows a person taking an iPhone out of their pocket and demonstrating its interface, including widgets and app icons. The phone is then shown in more detail, highlighting its design and features.

Structure

1Pulling phone from pocket
2Showing phone exterior
3Displaying home screen and widgets
4Navigating through apps
5Showing search bar and results

Product placement

iPhone: ACTS - it is operated to show the user interface, and its features are demonstrated. Removing it would change what happens in the video. Apple: APPEARS - it is a logo on the back of the iPhone. Removing it would not change what happens in the video.