Loading video…
All breakouts
37.5Talking HeadOther hookConsumer Apps
Hook
iPhone 18
@apple.new355
40.2K followers · usually 68.3K views a post
Views
2.2M
Likes
44.0K
Comments
215
Shares
7.6K
Why it worked
The video likely worked due to the speculative nature of the product, tapping into consumer curiosity about future Apple releases. The clean presentation and focus on the 'new' product created intrigue.
Summary
The video shows a person unboxing and turning on a pink iPhone 18. The phone is presented with its packaging and accessories, and the screen displays the "iPhone 18" logo.
Structure
- 1Unboxing the iPhone 18
- 2Showing the phone's design
- 3Turning on the phone
- 4Displaying the iPhone 18 logo on screen
Product placement
iPhone 18: it ACTS - it is shown as a new product being unboxed and turned on. Removing it would change what happens in the video.
On-screen text
iPhone 18
Original caption
#fyp #Apple #applenew #iphone18 #newyork
More from @apple.new355
More breakout videos from this creator.
