NEW FLAVORS! Viral 3D Fruit Ice Cream at Costco!

@discover.costco

10.3K followers · usually 13.2K views a post

Views

717.4K

Likes

32.6K

Comments

229

Shares

13.5K

SoundTikTok sound · original sound - discover.costco

View velocity

+24.2K views over 16.8d · ~1.4K/day · 4 observations

Promoted product

3D Fruit Frozen Dessert

3 videos2 creators

Why it worked

The video leverages the popularity of a viral product and the strong consumer interest in Costco finds, appealing to impulse purchases with visually appealing food content.

Summary

The video showcases new flavors of viral 3D fruit ice cream desserts found at Costco. It highlights a pack containing peach, mango, strawberry, and grape flavors.

Structure

1Introduction of new flavors at Costco
2Close-up of the 3D fruit ice cream packaging
3Description of the flavors included in the pack
4Visuals of the ice cream desserts

Product placement

Costco: APPEARS - a store where the product is sold. Removing it would change the context of where the product is found, but not the product itself. Aiko: ACTS - the brand name on the product packaging. Removing it would change the product's branding, but not its function. 3D Fruit Frozen Dessert: ACTS - the name of the product being sold. Removing it would make the product unidentifiable.

Original caption

New flavors of these 3d fruit desserts at Costco! #costcofinds #costcodeals #dessert #icecream #costcofood

More from @discover.costco

On-screen text

NEW FLAVORS! Viral 3D Fruit Ice Cream at Costco!

Transcript

Costco just dropped new flavors of these viral 3D fruit ice cream desserts. This pack contains the classic mango and peach but it also has strawberry and grape.