Why it worked
The video taps into the popular 'get ready with me' and 'day in the life' formats, combined with a compelling financial goal ($100k in 6 months). The creator's transparency about her routine and progress makes it relatable and aspirational, encouraging viewers to follow her journey.
Summary
The creator details her Sunday reset routine as a content creator aiming to earn $100,000 in six months. She outlines tasks like scheduling emails, planning content, and reviewing finances, highlighting recent success with brand deals.
Structure
- 1Introduction and goal setting
- 2Email scheduling and content planning
- 3Reviewing finances and past performance
- 4Batch shooting and content creation
- 5Sunday reset tasks and progress update
Product placement
The video shows the creator's Instagram profile, which includes her username, follower count, and a link to her Linktree. She also mentions signing brand deal contracts and filming content for social media.
On-screen text
CHAPTER #49 of earning $100K
IM MAKING
$100,000 IN
6 MONTHS
Sunday reset (financial & social media)
$100,000
FULL LIST OF MY
SUNDAY RESET
ROUTINE & $100K
UPDATE AT THE END
finances
the
@hannahhjohnstone
work
film
signed
$7,000
contracts
lot
also
shooting
trial
film
schedule
FULL SUNDAY RESET:
* Clean/reset my room
and workspace
* Laundry + fresh
sheets
* Everything shower/self-care
* Make coffee + breakfast
* Go through my calendar
for the upcoming week
* Review how much money
I made that week + update my
$100K progress
* Check outstanding
invoices and brand payments
* Follow up on brand
emails I've been putting off
* Look at what content
performed best that week
* Ask: What grew my audience
vs. what actually made
me money?
* Plan my content for the
upcoming week
* Pick the brands I want
to pitch + organize
upcoming deliverables
* Set my top 3 money-making
priorities for the week
prepare
$100,000 JOURNEY
PROGRESS:
$17,304 / $100,000
towards
$100,000
big
couple
this
keeps