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best way to open a cold call as a brand scaler

@will.scales

6.0K followers · usually 5.9K views a post

Views

460.5K

Likes

23.7K

Comments

2.4K

Why it worked

The video likely performed well due to its direct and concise approach to a common business challenge (cold calling and sales). The creator's confidence and clear offer to provide value (improving a website's landing page) would resonate with a target audience looking for practical marketing solutions.

Summary

The creator, acting as a brand scaler, explains the best way to open a cold call. He reviews the recipient's website and offers to improve their landing page, suggesting a brief call to discuss his work.

Structure

1Introduction and purpose of the call
2Critique of the current website
3Offer to improve the landing page
4Request for a brief call to showcase work

Product placement

PeakForgeMarketing.com: This is a website that appears as a watermark in the top right corner of the video. Removing it would not change what happens in the video.

On-screen text

PeakForgeMarketing.com best way to open a cold call as a brand scaler

Transcript

Hello is AG Ffenson? It is yeah. Hello says Will Collins. How you doing today? I'm good. I'm doing grand, I'm doing grand. I won't be around the bush. This is a sales call. Uh, I just want to speak to you for 30 seconds. If that's something that you can do. Can you afford it? What is it I'm after is I was checking out your website and basically I noticed it's it's an all right website but I can make it better. And I major free landing page. It's just the landing page of the website to see if you can get a feel of my work if anybody's available to jump on a call just to to look at that at some point.

Original caption

How I handle a sales call to sell a website as a brand scaler. PeakForge Marketing link in bio #brandscaling #coldcalling #marketingstrategy #sales #salestips