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e.l.f. Cosmeticsseen in 4 videos →
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6.2Talking HeadPOV / Skit hook
Hook
grwm for a shift at the tanning salon
@roxi.d_
1.4K followers · usually 668 views a post
Views
4.1K
Likes
506
Comments
20
Shares
7
Selling · SaaS › Other SaaS
Why it worked
The video uses a "get ready with me" format, which is popular on TikTok, and incorporates multiple product mentions in a natural way. The creator's relatable commentary about not wanting to go to work and her pale skin also likely resonated with viewers.
Summary
A young woman gets ready for her shift at a tanning salon, applying makeup and discussing her work situation. She uses several e.l.f. Cosmetics products, including primer, bronzer, blush, and highlighter, to achieve a sun-kissed look.
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Transcript, structure and on-screen text
5 beats, a 452-word transcript and 3 lines of on-screen text — the parts you need to write your own version.
The hook, the summary, why it worked and what it sells stay open on every video, signed in or not.
Original caption
grwm for work!! #makeup #workgrwm #microinfluencer #fyp featured brands: @e.l.f. Cosmetics @Revolution Pro @Rare Beauty @Milani Cosmetics
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