LETS GIVE MYSELF A LASH LIFT AND TINT

@hisimpsy

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SoundTikTok sound · Sunday Brunch Bossa

Promoted product

ICON SKIN LASH LIFT

Why it worked

The video likely performed well due to its relatable "DIY" beauty theme, addressing a common desire to save money on salon services. The creator's clear demonstration and satisfying before-and-after results provide a strong visual hook and perceived value.

Summary

The creator demonstrates how to perform an at-home lash lift and tint using a specific kit, questioning the high cost of professional services. After applying the solutions and waiting, she removes the product to reveal lifted lashes, expressing satisfaction with the results.

Structure

1Introduction and questioning professional lash lift costs
2Demonstrating the at-home lash lift kit
3Applying glue and lifting lashes onto the rod
4Applying solution #1 and waiting
5

Original caption

This is definitely not making it into my things worth your money list… UNLESS I’m doing it myself 😏 #lashliftandtint #lashliftathome #athomebeautytreatments #highmaintenance

More from @hisimpsy

Product placement

ICON SKIN LASH LIFT: ACTS - it is a lash lift and tint kit that the creator uses to perform a beauty service on herself. Removing it would mean the video cannot show the process or results. The creator explicitly states she is using this kit. It is promotional because the creator demonstrates its use and shows the results. It is the subject of the video. The creator mentions she bought it 800 times, implying she uses it frequently and recommends it. It is promotional. The creator mentions she will link it in her store front, implying a purchase is possible. It is promotional.

On-screen text

LETS GIVE MYSELF A LASH LIFT AND TINT XXX WHY ARE PEOPLE PAYING THAT MUCH my at home results btw: HELLO u best believe im doing it myself SOLUTION #1 SOLUTION #2 thank god voilà SUCCESS!!!

Transcript

LETS GIVE MYSELF A LASH LIFT AND TINT One thing that will not be on my things worth your money list is 110 dollar lash lift and tint. Why are people paying that much? My at home results btw: Hello. You best believe I'm doing it myself. I've literally been lifting my eyelashes for probably five years. And I'll start when I got a lash lift and tint and it did nothing... It didn't do anything. First step is going to be to get any makeup I have on my eyes off. Oh, that's a jump scare. I also want to get this hair out of my face. This is the kit I use. I'll link it in my storefront for you guys. This is literally my go-to lash perm kit that I've probably purchased 800 times. I'm going to apply some lash glue to the back of the lift that gets tacky for a few minutes. And now I'm going to try to place it as close to the lash line as possible. Yay. How close I got it. Now section by section, I'm going to glue my eyelashes to the band. Glue. Now that my lashes are laid down perfectly and exactly how I want them to be at the final product. I can finally go in with solution number one. Solution #1. And I'm going to put that all over my lashes. And then I'll put that saran wrap back on for another 10 minutes. This eye is done. I'm halfway done this side, but my 10 minute alarm has gone off. Let me get that solution on. Okay, I think they're good. So I'm going to go in with solution number two. Solution #2. And pop that saran wrap back on for another 10 minutes. This eye is done. Thank god. Let's take down. I'm going to take down the dye when it needs to sit for five minutes. We're so close. This is what I looked like when I used to have lash extensions. Let's get these suckers off. Voila. And voila. I'll definitely look a little bit scared right now because I've been rubbing on my eyes like a crazy person. That's the before. And the after. No mascara on by the way. It's like it just never fails for me to do it myself.