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92.3Talking HeadBefore / After hookLifestyle
Hook
i am not me without my jewelry
@hisimpsy
35.3K followers · usually 17.1K views a post
Views
1.6M
Likes
108.2K
Comments
44
Shares
1.0K
Promoted product
EvryJewels
Why it worked
The video uses a relatable sentiment about personal style and accessories, combined with a clear call to action and discount code, to drive engagement and potential sales for the featured jewelry brand.
Summary
The creator demonstrates how jewelry completes her look, stating "I am not me without my jewelry." She puts on various pieces, including earrings, necklaces, and bracelets, and uses a discount code for the brand EvryJewels.
Structure
- 1Creator states jewelry is essential to her identity.
- 2Creator puts on earrings.
- 3Creator puts on a necklace.
- 4Creator puts on bracelets.
- 5Creator shows off her complete jewelry look.
Product placement
EvryJewels (ACTS - it is the brand of jewelry the creator is putting on, and the creator is promoting it with a discount code. Removing it would change the video's purpose.)
Call to action
use my code JORDAN3 for $$ off!!
On-screen text
i am
not me
without
my
jewelry
JORDAN3
Original caption
@EvryJewels u make me feel whole #evryjewels use my code JORDAN3 for $$ off!!
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