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All breakouts
74.0Talking HeadOther hookCreator Economy
Hook
apparently
@mafeanzures
611.4K followers · usually 4.4K views a post
Views
210.4K
Likes
25.6K
Comments
80
Shares
387
Promoted product
NYX Epic Wear Liner Stick
Why it worked
The video taps into a common beauty hack trend by suggesting a less conventional color for eyeliner. The creator's personal experimentation and relatable "I just got to ULTA" narrative make the content engaging and encourage viewers to try the trend themselves.
Summary
The creator explores the idea of using red eyeliner to make hazel eyes pop more, despite usually using black or brown. She visits Ulta to find a red eyeliner and tests out the NYX Epic Wear Liner Stick in the shade 'Joy Ride'.
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Transcript, structure and on-screen text
5 beats, a 106-word transcript and 42 lines of on-screen text — the parts you need to write your own version.
Original caption
testing the red eyeliner theory ✨💄 #Eyeliner #hazeleyes #browneyes #redliner #redeyeliner
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