Why it worked
The video taps into the popular "low tox" and "crunchy" lifestyle trend, offering relatable content about compromises people make. By showcasing everyday items that contradict the trend, it sparks curiosity and encourages engagement through comments and shares.
Summary
The creator shares a list of "toxic" items she still uses despite adopting a low-tox lifestyle. She highlights contact lenses, a specific moisturiser, a plastic hair brush, perfume, a polyester rug, and a L'Oreal hair oil, explaining her reasons for continuing to use them.