5 ways I use the Kerastase Elixir Ultime

@tahlia.paraskavas

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SoundTikTok sound · original sound - tahlia.paraskavas

Promoted product

Kérastase Elixir Ultime

2 videos2 creators

Why it worked

The video effectively showcases the versatility of a single product by demonstrating multiple practical uses throughout a daily routine and travel context. This relatable and benefit-driven approach, combined with a clear visual demonstration, makes the product seem indispensable and aspirational.

Summary

The creator demonstrates five ways she uses Kérastase Elixir Ultime hair oil in her daily routine. These uses include pre-cleansing, heat protection, styling finishing, providing hydration, and combating frizz, highlighting its versatility for everyday and travel use.

Structure

1Introduction of Kérastase Elixir Ultime
2Use as pre-cleanse and in hair mask
3Use as heat protectant and styling finisher
4Use for hydration boost (in car)

Original caption

It can be golden hour at any time with my Kerastase Elixir Ultime Hair Oil. I don’t have a 10-step hair routine, just one oil and 5 reasons to use it, every single day. @Kérastase #kerastase #Hair #HairRoutine #HairOil #HairStyling

More from @tahlia.paraskavas

Product placement

Kérastase Elixir Ultime (acts: hair oil used for various hair care purposes like pre-cleansing, heat protection, styling finishing, hydration, and anti-frizz. Removing it would change the video's content and purpose.)

On-screen text

5 ways I use the Kerastase Elixir Ultime 1. Pre cleanse 2. Heat protectant 3. Styling finisher 4. Hydration boost 5. Anti-frizz

Transcript

I don't have a routine, just one hair oil and 5 reasons to use it, every single day. As a pre-cleanse before washing my hair and add to my hair mask. Before styling as a heat protectant. It's also the last thing I do before walking out the door every day. I use it for extra hydration. I even keep a little one in my car. And to smooth frizz, it's a non-negotiable for all of my summer holidays. One oil, five ways. Every hour, golden.