@ellamolliee — 5x breakout

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HUGE CHARITY SHOP HAUL WITH PRICES

@ellamolliee

9.9K followers · usually 5.4K views a post

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26.4K

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4.4K

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Why it worked

The video taps into the popular trend of "thrifting" and "charity shop hauls," appealing to viewers interested in sustainable fashion and budget-friendly shopping. The creator's enthusiastic presentation and clear display of prices make the content engaging and informative.

Summary

The creator showcases a haul of clothing and accessories purchased from charity shops. She displays each item, mentioning its material, style, and price, and suggests how it could be worn.

Structure

1Introduction to the charity shop haul
2Showcasing a mesh dress
3Displaying a red leather handbag
4Showing leopard print and zebra print bracelets
5Presenting a black midi skirt and a denim maxi skirt
6Revealing a Nike t-shirt and various necklaces and a belt

Product placement

Chester (charity shop) - appears, removing it would not change what happens in the video. Nike (t-shirt brand) - appears, removing it would not change what happens in the video. Scope (charity shop tag) - appears, removing it would not change what happens in the video.

On-screen text

HUGE CHARITY SHOP HAUL WITH PRICES so here's everything mesh, and it's also really sparkly. be so good for a holiday. £5. This red leather handbag. was like £5 leopard print For £1.99. This kind of like zebra print bracelet. into animal print. Black midi flowy skirt. This was £8 denim maxi skirt. It's literally so flattering. And this was £4.25. This Nike turquoise T-shirt, which I'm off the shoulder. was £4 silver heart pendant necklace. This was £2.50. like, metallic bronze belt. £3.75. Beaded pearl necklace. For £5 long necklace. This was £4.50. quarter sleeve off the shoulder leopard print top.

Original caption

this is all from chester and im so obsessed 🙌🏼🙌🏼 you cannot go wrong with summer stock from the charity shops ❤️ #fashion #clothes #thrifting #secondhand #sustainablefashion