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6.4Talking HeadHow-To hookLifestyle
Hook
GIRL TRYING THE VIRAL CONCEALER HAIR HACK
@benjohn066
5.9K followers · usually 14.7K views a post
Views
93.5K
Likes
479
Comments
8
Shares
33
Promoted product
Tarte Shape Tape Concealer
Why it worked
The video taps into a common desire for hair color experimentation without permanent commitment, offering a creative and accessible DIY solution using a readily available beauty product.
Summary
A woman uses Tarte Shape Tape concealer to temporarily color strands of her hair blonde, as a way to preview the look before committing to dye. She applies the concealer to two front strands and then brushes through them to blend the color.
Structure
- 1Introduction to the hair hack
- 2Applying concealer to hair strands
- 3Brushing through the strands
- 4Showing the temporary blonde effect
Product placement
Tarte Shape Tape Concealer (ACTS - used to apply color to hair strands, changing their appearance; removing it would change the video's outcome)
Original caption
Too Scared to Go Blonde? Try This First #HairHack #BeautyTips #BlondeHair #HairTransformation #DIYBeauty
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