Eye maxing for brown eyes

@jemmaviolett

737.5K followers · usually 51.1K views a post

Views

504.9K

Likes

1.0K

Comments

14

Shares

20

SoundTikTok sound · original sound - jemmaviolett

Promoted product

L’Oréal Paris lumi bronze stick

Discover all Makeup, Skin care, Men & Hair Products on the L'Oréal Paris homepage and browse our exclusive content within the Beauty Magazine.

Why it worked

The video taps into a trending beauty technique ('eye maxing') and offers a specific, actionable tip tailored to a common eye color (brown eyes). The use of a recognizable brand like L'Oréal Paris adds credibility and relatability.

Summary

A makeup tutorial demonstrating how to "eye max" for brown eyes using bronzer shades. The creator uses a L'Oréal Paris Lumi Bronze stick and a coppery bronze shade to accentuate the eye color, suggesting it's a great technique for brown-eyed individuals.

Structure

1Introduction to eye maxing for brown eyes
2Demonstration with L'Oréal Paris Lumi Bronze stick
3Application of a coppery bronze shade
4Showing the accentuated eye look

Original caption

How to eye max for brown eyes using the @L’Oréal Paris lumi bronze stick #eyemaxxing #lumibronze #lorealparispartner

More from @jemmaviolett

Product placement

L’Oréal Paris lumi bronze stick: ACTS - used to apply bronzer to the eyelids, making it more prominent. Removing it would change what happens in the video. L’Oréal Paris: APPEARS - brand name on the product. Removing it would not change what happens in the video.

Call to action

Try this out

On-screen text

Eye maxing for brown eyes

Transcript

I've seen so many people attempting eye maxing but I've seen almost no brown eyed baddies doing it. So apparently if you have brown eyes you should be using warm bronzy shades to accentuate your eye color. I'm using my L'Oréal Paris Lumi Bronze stick right now. It's literally a bronzer so I think it's going to be perfect for this. This is the Sun Kissed Rose shade also from L'Oréal Paris. And this is more of a coppery bronze so I feel like it's going to bring out the warmth in my eyes. Okay wait guys, tell me that this is not totally accentuating my eyes. If you have brown eyes try this out, I feel like the bronze look is definitely the move. And yeah, that's all for today. Bye guys.