@zaktrains — 13x breakout

Loading video…

MY LAST SHIFT AT ALDI

@zaktrains

35.3K followers · usually 27.2K views a post

Views

349.2K

Likes

25.2K

Comments

169

718

View velocity

+47.2K views over 24.0d · ~2.0K/day · 10 observations

Why it worked

The video resonates with viewers by sharing a relatable personal milestone – leaving a job. The creator's genuine emotion and appreciation for their colleagues create a connection, making the content engaging and shareable.

Summary

The creator is announcing their last shift at Aldi after working there for nearly two years. They express gratitude for the colleagues they've met and the positive experiences, stating it's time to move on to focus on personal endeavors.

Structure

1Announcing last shift at Aldi
2Reflecting on time spent and reasons for staying
3Expressing gratitude to colleagues
4Stating it's time to move on to personal pursuits
5Concluding with a fond farewell

Product placement

Aldi (supermarket chain): APPEARS - a corner watermark and on-screen text identify the store. Removing it would change what happens in the video.

On-screen text

MY LAST SHIFT AT ALDI Today was my last shift at Aldi, and I know this might come as a shock to some of you guys, but yes, I've been here for nearly two years now. Although in my second year, I was only working Sundays. I kept Sundays because it was usually my only day off during the week, and I genuinely enjoyed coming in. But today was my final shift, and I can't lie, it was a little emotional. I've met some amazing people here, and honestly, you guys know who you are. For the reason I stayed as long as I did. I could have left a long time ago, but every Sunday, I looked forward to working with that team. Now it just feels like the right time to move on, to put my time, my energy into myself and my businesses. But to everyone I worked with over the last two years, thank you. It's been a pleasure, and I wish you all the best. You know what? I hate to say it, but I'm gonna miss this place.

Original caption

Goodbye Aldi Milnrow ❤️ #aldi #fyp