Day 4 of saving up for my college tuition

@emily3068

31.0K followers · usually 1.4K views a post

Views

14.0K

Likes

1.3K

Comments

98

Shares

133

Why it worked

The video taps into the relatable goal of saving for college and gamifies the process by assigning monetary value to social media engagement, creating a unique and potentially viral challenge.

Summary

The creator is documenting their journey of saving money for college tuition by earning money through social media interactions. They detail the earnings from the previous day and state the rates for new followers and other interactions for the current day.

Structure

1Introduction to day 4 of saving for college
2Recap of previous day's earnings
3Explanation of earning rates
4Statement of current total savings

On-screen text

Day 4 of saving up for my college tuition Total: $1.22 Grand total: $4.12 New follower = 2 cents Other interaction = 1 cent

Transcript

Day 4 of saving up for my college tuition. Last video got 9 followers, 64 likes, six comments, 12 favorites, 20 shares and two reposts for a total of $1.22. And a grand total of $4.12. Today's video will have the same rate of 2 cents for any new follower and 1 cent for any other interaction.