Why it worked
The video offers practical, actionable advice for a common student pain point (tuition costs) and frames it as a valuable negotiation tactic that can lead to significant savings, resonating with a cost-conscious audience.
Summary
The video advises college students on financial aid to negotiate their tuition with the financial aid office every semester. It suggests that even a small reduction can make the time spent negotiating worthwhile.
Structure
- 1Advice for college students with financial aid
- 2Negotiate tuition with financial aid office
- 3Emphasize value of negotiation
- 4Connect to future salary negotiations
On-screen text
if you're a college student on financial aid struggling to pay your remaining tuition, go to the financial aid office EVERY semester to negotiate your tuition. even if its just a $1k reduction (start w a high number), that means the 30 mins you spent with the financial aid office was worth $1k.