Show me the shirt after the tan develops.

@kajsa.ziebell

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SoundTikTok sound · original sound - kajsa.ziebell

Promoted product

Beauty By Earth Self Tanner Lotion

Indulge in a luxuriously hydrating, streak-free glow with our best-selling Self Tanner Lotion. Infused with coconut oil, shea butter, and cranberry extract, this formula does more than tan—it deeply nourishes, rejuvenates, and hydrates for skin that looks as good as it feels. With a creamy, fast-absorbing texture, it g

3 videos

Why it worked

The video addresses a common pain point for self-tanner users: staining clothes. By demonstrating the product's ability to not transfer and to wash off easily, it provides a practical solution that resonates with the audience.

Summary

The creator demonstrates a self-tanning lotion and explains its benefits, including that it does not stain clothing. She shows how to apply it and assures viewers that it washes off easily, even if it gets on fabric. The creator also mentions alternative products and suggests checking for sales.

Structure

1Applying self-tanner to a white shirt
2Explaining the no-stain property
3Demonstrating how to wash it off

Original caption

Replying to @kenzieruhl94 sunny af 🌞 #BeautyByEarth #TransferProofTan #NoRinseTanner #CleanSelfTanner #BronzeGlow @Beauty By Earth

More from @kajsa.ziebell

Product placement

Beauty By Earth Self Tanner Lotion: ACTS - it is applied to the skin to create a tan. Removing it would change the video's purpose. Beauty By Earth Self Tanner Mousse: ACTS - it is shown as an alternative product. Removing it would change the video's comparison. Beauty By Earth Self Tanner Drops: ACTS - it is shown as an alternative product. Removing it would change the video's comparison.

Call to action

I'm going to link it right here. Try to get the medium to dark. It's the most popular one, so it's out of stock a lot, but if you can get it, grab it. If not, get the lighter color, it's buildable. Also, I think that they are running a sale. Check, double check, but they never run sales. So if they are, definitely take advantage of that.

On-screen text

Reply to kenzieruhl94's comment Show me the shirt after the tan develops.

Transcript

Show me the shirt after the tan develops. Okay, I'm going to put all over this shirt. All over the shirt, alright? Going all over the shirt. You see it, right? Now, I'm going to see you guys tomorrow and I'm going to show you this exact shirt. Take a good look at the shirt so you know it's the same shirt. Different day. And it has zero staining on it. And all I had to do is run it under water and literally take like a little bit of hand soap and just go like this and then it was done. If you don't want to deal with washing your clothes or your sheets, put the tan on, wait 15 minutes, then you can throw your clothes on and everything will be fine. Regardless, it's not going to stain your clothes at all. As you can see, even if you didn't wait 15 minutes and you got it on your shirt, you can wash it off super easily. Do you have a lotion, a mousse and a face lotion and tanning drops? I like the lotion. That's just what I prefer. But I'm going to link it right here. Try to get the medium to dark. It's the most popular one, so it's out of stock a lot, but if you can get it, grab it. If not, get the lighter color, it's buildable. Also, I think that they are running a sale. Check, double check, but they never run sales. So if they are, definitely take advantage of that. It lasts about seven to 10 days and this bottle is huge. This will last you forever.