Are you saying that wealthy people in the desert are using this gold mobile phone?

The video likely worked due to its visually striking and luxurious aesthetic, appealing to a sense of aspiration and curiosity about high-end, customized products. The unique apple shape and gold finish create immediate visual interest.

The video showcases a custom gold iPhone with an apple-shaped casing. The phone's screen is displayed, showing various app icons, and a finger interacts with the screen.

Apple: (a) it ACTS - it is the brand of the phone being shown and operated, its interface is visible, and it generates the visual result of the phone's screen. Removing it would change what happens in the video. (b) it merely APPEARS - it is a logo on the box and on the phone itself. Removing it would change what happens in the video. iPhone: (a) it ACTS - it is the specific model of phone being shown and operated. Removing it would change what happens in the video.