NEW COFFEE CLUB COLLECTION

@elliepurvis

13.4K followers · usually 2.3K views a post

Views

96.4K

Likes

5.8K

Comments

20

Shares

1.5K

SoundTikTok sound · original sound - whos_klayra

Promoted product

Coffee Club Collection

Why it worked

The video effectively uses visually appealing product shots and clear on-screen text to showcase a new collection of aesthetically pleasing homeware items, appealing to a target audience interested in home decor and coffee culture.

Summary

The video showcases a "Coffee Club Collection" of mugs, cups, and syrup dispenser bottles available at B&M. It highlights various designs and styles, including striped mugs, mugs with coffee-themed illustrations, and glass syrup dispensers.

Structure

1Introduction of "Coffee Club Collection"
2Showcasing various mugs and cups
3Displaying glass syrup dispenser bottles
4Highlighting different mug designs
5Featuring a glass tumbler with orange slices

Original caption

coffee cup heaven in B&M 🥐☕️✨ #bandm #coffee #icedcoffeecup #viral#brunchcollection

More from @elliepurvis

Product placement

B&M: APPEARS - a store name, removing it would not change what happens in the video. HOME: APPEARS - a brand name on packaging, removing it would not change what happens in the video. Coffee Club: ACTS - a collection name that appears on mugs and packaging, removing it would not change what happens in the video, but it is part of the product's branding.