My Nighttime Wellness Routine 🌙

@iamsooyounlee

377.5K followers · usually 10.2K views a post

Views

160.9K

Likes

22.3K

Comments

75

Shares

258

SoundTikTok sound · original sound - iamsooyounlee

View velocity

+27.7K views over 23.8d · ~1.2K/day · 8 observations

Promoted product

Oragin Oil Pulling Blend

Oragin's Oil Pulling Blend features bromelain, CoQ10, geranylgeraniol, and MCTs from coconut oil. Used alongside regular brushing and flossing, it supports a fresh-feeling mouth, a balanced oral environment, and comfortable gums.

2 videos

Why it worked

The video follows a relatable 'day in the life' format, showcasing a comprehensive nighttime routine that includes various self-care activities and product usage. The use of on-screen timestamps creates a clear narrative progression, making it easy for viewers to follow along and engage with the creator's lifestyle.

Summary

The creator shares her nighttime wellness routine, which includes going to the gym, showering, applying skincare products, and relaxing with a drink. She also tries out a new LED light therapy helmet and foot cream.

Structure

1Starting the night with a wellness routine
2Going to the gym
3Skincare and hair care routine
4

Original caption

I friggin love a wellness night in <3 #wellnesstips #wellnesstok #nighttimeroutine #myroutine

More from @iamsooyounlee

Product placement

Oragin Oil Pulling Blend: Acts - used for oral hygiene. Removing it would change the video. Caudalie Vinopure Serum: Acts - used for skincare. Removing it would change the video. Torriden Dive-In Low Molecular Hyaluronic Acid Soothing Cream: Acts - used for skincare. Removing it would change the video. Act+Acre 4% Niacinamide Oily Scalp Serum: Acts - used for scalp care. Removing it would change the video. Nowadays The Cocktail: Acts - used as a beverage. Removing it would change the video. LightStim: Acts - used for LED light therapy on the head. Removing it would change the video. Kiehl's 40% Urea Cream: Acts - used for foot care. Removing it would change the video.

On-screen text

My Nighttime Wellness Routine 🌙 7:20pm 7:25pm 7:30pm 7:40pm 7:50pm 8:10pm 8:30pm 9:00pm 9:05pm 9:10pm 9:20pm 9:25pm 9:35pm 9:45pm 9:50pm 10:00pm 10:05pm 10:10pm 10:15pm

Transcript

It's Saturday night, I don't have any plans, so let's do a wellness routine. Let's get ready to go to the gym. I'll be back. Wow, it is so hot. This stuff is honestly so good. Cheers. Let's finish this routine. I just got this and I want to start trying it. Sometimes I can't take myself seriously. This product is not sexy by any means, but it will make your feet feel so smooth. Make sure you put on socks after. Come on baby. Honestly, what a dream night. But I get a boop? Mwah. Thank you.