Porsche owner returns to find stolen headlights and a parking ticket where one used to be.

@parc.uk

6.2K followers · usually 6.7K views a post

Views

48.4K

Likes

312

Comments

63

Shares

261

SoundTikTok sound · original sound - parc.uk

Promoted product

Parc

Download Parc by Erin Short on the App Store. See screenshots, ratings and reviews, user tips and more games like Parc.

32 videos2 creators

Why it worked

The video leverages a relatable and unfortunate car-owner experience (theft and a parking ticket) to subtly introduce the PARC app as a solution for parking-related issues.

Summary

A Porsche owner returned to find their car's headlights stolen and a parking ticket placed where one of them used to be. The video highlights this unfortunate situation, implying that the PARC app can help with parking-related issues.

Structure

1Porsche owner discovers stolen headlights
2Owner finds a parking ticket in place of a headlight
3Video explains the situation and the owner's bad day
4Implied solution through PARC app

Original caption

Imagine having your Porsche headlights stolen... then coming back to find a parking ticket too 😭 After thieves reportedly stole the headlights from this Porsche, a parking warden placed the parking ticket where one of the headlights used to be instead of on the windscreen. Safe to say it probably wasn't the first thing the owner wanted to see after already having a very bad day. #parkingfine #porsche #drivers #parc

More from @parc.uk

Product placement

Porsche ACTS: it is the subject of the video, its damage is shown and discussed. Removing it would change what happens in the video. PARC ACTS: it is the creator of the video and its purpose is to promote the PARC app, as indicated by the creator handle, name, bio, and bio link. Removing it would change what happens in the video.

Call to action

Download PARC

On-screen text

PARC Porsche owner returns to find stolen headlights and a parking ticket where one used to be.

Transcript

Imagine having your Porsche headlights stolen... then coming back to find a parking ticket too 😭 After thieves reportedly stole the headlights from this Porsche, a parking warden placed the parking ticket where one of the headlights used to be instead of on the windscreen. Safe to say it probably wasn't the first thing the owner wanted to see after already having a very bad day. #parkingfine #porsche #drivers #parc