Omg look who is my new friend on locket!!!

@livisdigitaljournal

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SoundTikTok sound · original sound - fansiennaspiro

Promoted product

Locket

Add your friends to your Home Screen, share weekly recaps, and keep your people close. Locket is for best friends first.

6 videos3 creators

Why it worked

The video leverages a relatable moment of excitement about connecting with a desired account on a social platform, tapping into the desire for social validation and connection.

Summary

The creator excitedly shares that they have become friends with "BroHouse HQ" on the Locket app. The video shows their reaction and a notification confirming the friendship.

Structure

1Creator expresses excitement and disbelief
2Shows a notification from Locket
3Shows the Locket app interface
4Creator types a message to send

Product placement

Locket (app): acts - it is a social media app where users can add friends and share photos. Removing it would change the video's narrative. BroHouse HQ (account): acts - it is an account on Locket that the creator is friending. Removing it would change the video's narrative.