The video taps into the popular "dupe" or "affordable vs. luxury" trend by providing a data-driven comparison of makeup products. The clear ranking system and focus on a specific metric (price per ml) make the information easily digestible and shareable, encouraging viewer engagement and anticipation for future parts.
Summary
The creator compares the price per milliliter of over 80 setting sprays, ranking them from most to least expensive. The video covers a wide range of brands and price points, with the creator aiming to determine which products offer the best value. The first part of the series covers sprays ranked from 50 down to 33.
Structure
1Introduction and explanation of the comparison criteria (price per ml).
2Ranking sprays from most expensive to least expensive.
3Reviewing and pricing sprays from rank 50 down to 33.
4Highlighting specific products and their cost per milliliter.
Original caption
Price per mL doesn't tell you what's best… but it does tell you what you're paying for 👀 #affordablemakeup #luxurymakeup #luxuryvsaffordable #makeupreview
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5Announcing the continuation of the series in part two.
Product placement
Gucci Beauty Brume De Beaute Facial Mist ACTS - it is a facial mist that is being reviewed and priced. Removing it would change the video. Patrick Ta Major Glow Dewy Milk Mist ACTS - it is a facial mist that is being reviewed and priced. Removing it would change the video. Givenchy Prisme Libre Prep & Set Glow Mist ACTS - it is a facial mist that is being reviewed and priced. Removing it would change the video. YSL Top Secrets Makeup Setting Spray ACTS - it is a setting spray that is being reviewed and priced. Removing it would change the video. Milk Makeup Pore Eclipse Setting Spray ACTS - it is a setting spray that is being reviewed and priced. Removing it would change the video. By Terry Hyaluronic Glow Setting Mist ACTS - it is a setting mist that is being reviewed and priced. Removing it would change the video. Pat McGrath Labs Skin Fetish: Sublime Perfection Longwear Blurring Setting Spray ACTS - it is a setting spray that is being reviewed and priced. Removing it would change the video. Pat McGrath Labs Glass 001 Legendary Glow Finishing Spray ACTS - it is a finishing spray that is being reviewed and priced. Removing it would change the video. Makeup By Mario Surrealskin Soft Setting Spray ACTS - it is a setting spray that is being reviewed and priced. Removing it would change the video. NARS Light Reflecting Makeup Setting Mist ACTS - it is a setting mist that is being reviewed and priced. Removing it would change the video. Milk Hydro Grip Makeup Setting Spray ACTS - it is a setting spray that is being reviewed and priced. Removing it would change the video. Estée Lauder Set + Refresh Perfecting Makeup Mist ACTS - it is a makeup mist that is being reviewed and priced. Removing it would change the video. RMS Beauty Radiance Lock Setting Mist ACTS - it is a setting mist that is being reviewed and priced. Removing it would change the video. ONE/SIZE Powder Melt Glass Setting Spray ACTS - it is a setting spray that is being reviewed and priced. Removing it would change the video. Saie CitySet Lightweight Setting Spray ACTS - it is a setting spray that is being reviewed and priced. Removing it would change the video. MAC Fix+ Stay Over ACTS - it is a setting spray that is being reviewed and priced. Removing it would change the video. MAC Fix+ Stay Over Matte 24H ACTS - it is a setting spray that is being reviewed and priced. Removing it would change the video. BareMinerals Original Mineral Veil Setting Spray ACTS - it is a setting spray that is being reviewed and priced. Removing it would change the video. Urban Decay All Nighter Long Lasting Makeup Setting Spray ACTS - it is a setting spray that is being reviewed and priced. Removing it would change the video. Urban Decay All Nighter Extra Glow Setting Spray ACTS - it is a setting spray that is being reviewed and priced. Removing it would change the video. Urban Decay All Nighter Ultra Matte Setting Spray ACTS - it is a setting spray that is being reviewed and priced. Removing it would change the video. Benefit Porefessional Super Setter Setting Spray ACTS - it is a setting spray that is being reviewed and priced. Removing it would change the video. IT Cosmetics Your Skin But Better Makeup Setting Spray ACTS - it is a setting spray that is being reviewed and priced. Removing it would change the video. Charlotte Tilbury Airbrush Flawless Setting Spray ACTS - it is a setting spray that is being reviewed and priced. Removing it would change the video. Charlotte Tilbury Airbrush Flawless Setting Spray Matte ACTS - it is a setting spray that is being reviewed and priced. Removing it would change the video. MAC Fix+ Original ACTS - it is a setting spray that is being reviewed and priced. Removing it would change the video. Clinique Set The Day Setting Spray ACTS - it is a setting spray that is being reviewed and priced. Removing it would change the video.
On-screen text
AUD PRICES
Gucci Beauty
Brume De Beaute
Facial Mist
$115/80ml
$1.44/ml
Patrick Ta
Major Glow Dewy
Milk Mist
$68/50ml
$1.36/ml
Givenchy
Prisme Libre Prep &
Set Glow Mist
$80/70ml
$1.14/ml
YSL
Top Secrets Makeup
Setting Spray
$95/100ml
$0.95/ml
Milk Makeup
Pore Eclipse Setting
Spray
$69/85ml
$0.81/ml
By Terry
Hyaluronic Glow Setting
Mist
$80/100ml
$0.80/ml
Pat McGrath Labs
Skin Fetish: Sublime
Perfection Longwear
Blurring Setting Spray
&
Glass 001 Legendary
Glow Finishing Spray
$73/100ml
$0.73/ml
Makeup By Mario
Surrealskin Soft Setting
Spray
$72/100ml
$0.72/ml
NARS
Light Reflecting Makeup
Setting Mist
$62/90ml
$0.69/ml
Milk
Hydro Grip Makeup
Setting Spray
$69/100ml
$0.69/ml
Estée Lauder
Set + Refresh Perfecting
Makeup Mist
$78/116ml
$0.67/ml
RMS Beauty
Radiance Lock Setting
Mist
ONE/SIZE
Powder Melt Glass
Setting Spray
$64/100ml
$0.64/ml
Saie
CitySet Lightweight
Setting Spray
$61/95ml
$0.64/ml
MAC
Fix+ Stay Over
&
Fix+ Stay Over
Matte 24H
&
BareMinerals
Original Mineral
Veil Setting Spray
$59/100ml
$0.59/ml
Urban Decay
All Nighter Long
Lasting Makeup
Setting Spray
&
All Nighter Extra
Glow Setting Spray
&
All Nighter Ultra Matte
Setting Spray
$68/118ml
$0.58/ml
Benefit
Porefessional Super
Setter Setting Spray
$68/120ml
$0.57/ml
IT Cosmetics
Your Skin But Better
Makeup Setting Spray
$57/100ml
$0.57/ml
Charlotte Tilbury
Airbrush Flawless
Setting Spray
&
Airbrush Flawless
Setting Spray Matte
&
MAC Fix+ Original
$56/100ml
$0.56/ml
Clinique
Set The Day Setting
Spray
$54/97ml
$0.56/ml
Transcript
I compared over 80 setting sprays from most expensive per mil to least expensive per mil to see if you're getting your money's worth. This is a fun objective comparison. It doesn't actually measure how good the product is, but it's just fun to see where your favorite products sit in the ranking. Over 80 setting sprays, but there's only 51 spots in the ranking. So I'm doing two parts for this category. Let's get into it because I've got to go to bed and I'm working a 12 and a half hour shift tomorrow and I want to bring this out tomorrow in the top spot. Number 50 is number 50. We have Gucci Beauty Brume De Beaute Facial Mist, $115 for 80ml, $1.44 per mil. Not a high price point. In number 50, we have Patrick Ta Major Glow Dewy Milk Mist, $68 for 50mls, $1.36 per mil. In number 49 is Givenchy Prisme Libre Prep & Set Glow Mist, $80 for 70ml, $1.14 per mil. 48 is YSL Top Secrets Makeup Setting Spray, $95 for 100ml, $0.95 per mil. 47 is Milk Makeup Pore Eclipse Setting Spray, $69 for 85ml, $0.81 per mil. 46 is By Terry Hyaluronic Glow Setting Mist, $80 for 100ml, $0.80 per mil. 45 is Pat McGrath Labs Skin Fetish: Sublime Perfection Longwear Blurring Setting Spray & Glass 001 Legendary Glow Finishing Spray, $73 for 100ml, $0.73 per mil. 44 is Makeup By Mario Surrealskin Soft Setting Spray, $72 for 100ml, $0.72 per mil. 43 is NARS Light Reflecting Makeup Setting Mist, $62 for 90ml, $0.69 per mil. And then Milk Hydro Grip Makeup Setting Spray, $69 for 100ml, $0.69 per mil. 42 is Estée Lauder Set + Refresh Perfecting Makeup Mist, $78 for 116ml, $0.67 per mil. 41, we have two different setting sprays with the same price per mil. Laura Mercier Translucent Hydrating Setting Spray Ultra-Blur & Dior Backstage Airflash Mist, $66/100ml, $0.66/ml. They're both $66 for 100ml, so $0.66 per mil. I'm stumbling on 36. In 40, we have three different products, however, one of them has slightly different pricing. RMS Beauty Radiance Lock Setting Mist & ONE/SIZE Powder Melt Glass Setting Spray, $64/100ml, $0.64/ml. Saie CitySet Lightweight Setting Spray, $61/95ml, $0.64/ml. And then IT Cosmetics Your Skin But Better Makeup Setting Spray, $57/100ml, $0.57 per mil. In 34, we have two, Benefit Porefessional Super Setter Setting Spray, $68/120ml, $0.57 per mil. IT Cosmetics Your Skin But Better Makeup Setting Spray, $57/100ml, $0.57 per mil. In 33, we have four again. Charlotte Tilbury Airbrush Flawless Setting Spray & Airbrush Flawless Setting Spray Matte & MAC Fix+ Original, $56/100ml, $0.56/ml. The Urban Decay All Nighter Long Lasting Makeup Setting Spray & All Nighter Extra Glow Setting Spray & All Nighter Ultra Matte Setting Spray, $68/118ml, $0.58/ml. The Benefit Porefessional Super Setter Setting Spray, $68/120ml, $0.57 per mil. And IT Cosmetics Your Skin But Better Makeup Setting Spray, $57/100ml, $0.57 per mil. In 33, we have four again. Charlotte Tilbury Airbrush Flawless Setting Spray & Airbrush Flawless Setting Spray Matte & MAC Fix+ Original, $56/100ml, $0.56/ml. Both these are $56 for 100ml, so $0.56 per mil. And the number 33 is Clinique Set The Day Setting Spray, $54/97ml, $0.56 per mil. That's part one. I'm not sure if I already said your favorite setting spray, but I might say it in part two. I'll post it now so that you won't have to wait around. All right, I'll see you there.
