You know, Tik Tok, Gen Z readers,

You know, Tik Tok, Gen Z readers. There's all this talk of, oh Gen Z doesn't read as much, but then you look at something like book talk and actually there's a lot of young people talking about all different kinds of genres. One that's gotten a lot of attention is romance, romantic, um, you know, fantasy books. Is that driving sales? How is that genre specifically? You know, generating foot traffic and sales at. That's Ron is fantastic. We have, you know, Sara J. Maas and Rebeca Arros and a lot of other really big authors. You know, cues out the door for the opening of the the the launch of the book at midnight kind of thing, real fun attached to it. But right now our best-selling book is by an author called Homer. And that's what that generation is also reading and they they latched onto the classics before they went into romance, they were reading Jane Austen, they were reading George Eliot, you know, it's they're reading really good books. So they're reading fun books, so they're reading fantasy and romance, but they're reading and they're having fun around books. There is an aspiration around reading, this we all want our kids to read, and it's fun for teenagers, and then you probably go through a cycle of life when you're working really hard when people read less, and then they come back to reading. But the physical book is what endures.