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20.6Talking HeadCuriosity Gap hookCreator Economy
Hook
(Sicrety incoming)
@sicrety_gang
141.1K followers · usually 34.3K views a post
Views
706.6K
Likes
51.8K
Comments
2.1K
Shares
5.1K
View velocity
+11.5K views over 9.8d · ~1.2K/day · 8 observations
Promoted product
Mallow Puff
Why it worked
The video likely worked due to its provocative and controversial statement about birth, combined with the unexpected visual of candy being used to illustrate the point. The use of popular anime imagery and a fast-paced, meme-like editing style also contributes to its potential virality.
Summary
The video features a person opening a package of Mallow Puff candy and placing the contents onto a plate. The creator expresses frustration with the concept of being born, using the candy as a visual aid.
Structure
- 1Opening candy
- 2Expressing controversial opinion about birth
- 3Placing candy on plate
- 4Continuing rant
Product placement
Mallow Puff (candy) ACTS - it is opened and its contents (marshmallows and gummy bears) are placed on a plate. Removing it would change the video. Jack N' Jill (candy brand) APPEARS - it is the brand name on the candy packaging. Removing it would not change the video.
On-screen text
(Sicrety incoming)
HOTTAKE
wait wait!
I THINK GETTING
BORN IS RACIST
even worse the
fuck
born is racist
just because you're
white or something
first of all
up
second of all
say it actually
annoys me so
just get the
this platform with
your stinky ass
body
Original caption
I really need to try to have a longer video || #fyp #rant #jjk #sukuna #reaction
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