Why it worked
The video likely performed well due to its relatable "night routine" theme, especially with the "fall edition" twist appealing to seasonal trends. The aesthetic presentation and use of popular products also contribute to its appeal.
Summary
The video shows a "Fall Edition" night routine, starting with showering and shaving, followed by preparing a spiced coffee drink. It concludes with skincare application and getting ready for bed.
Product placement
Moroccanoil Extra Volume Shampoo: acts to shampoo hair, removing it would change the video by not showing the product being used.
Moroccanoil Hydration Conditioner: acts to condition hair, removing it would change the video by not showing the product being used.
Ivory Deeply Moisturizing Body Wash: acts to moisturize skin, removing it would change the video by not showing the product being used.
Gillette Razor: acts to shave legs, removing it would change the video by not showing the product being used.
Aromatica Warm Vanilla Body Oil: acts to moisturize skin, removing it would change the video by not showing the product being used.
Trader Joe's Pumpkin Pie Spice: acts as an ingredient in a drink, removing it would change the video by not showing the product being used.
Kirkland Organic Honey: acts as an ingredient in a drink, removing it would change the video by not showing the product being used.
Natural Bliss Oat Brown Sugar creamer: acts as an ingredient in a drink, removing it would change the video by not showing the product being used.