Why it worked
The relatable "before" state of feeling burnt out transitions into an aspirational "after" state of feeling energized and ready to tackle a workout, resonating with viewers who experience similar emotional shifts.
Summary
The first slide shows a person looking tired and unmotivated in a car. The second slide shows the same person in gym attire, looking energized and ready to work out.
Structure
- 1Feeling tired and unmotivated
- 2Transition to the gym
- 3Feeling energized and ready to work out
On-screen text
tired
unmotivated
burnt out
and then
we'll do
it again