Why it worked
The video likely performed well due to the creator's engaging facial expressions and the popular trend of "skincare makeup" or "skin tints" that offer a natural, dewy finish. The use of trending products from well-known brands like e.l.f. Cosmetics and Bubble Skincare also contributes to its appeal.
Summary
The creator demonstrates the e.l.f. Cosmetics Drop N' Dunk Hydrating Moisturizer + Bronzing Drops by applying it to their face, showcasing its bronzing and moisturizing effects. The video also briefly shows a Bubble Skincare product, indicating a partnership.