Why it worked
The video combines visually appealing food preparation with a popular beverage, creating a satisfying "snack plate" aesthetic that is popular on social media. The inclusion of a branded beverage like Poppi, which is often marketed for its health benefits and unique flavors, adds to the appeal.
Summary
The creator assembles a snack plate with various items including cheese, crackers, fruits, vegetables, and nuts. They then open and pour a can of Poppi sour apple soda to complete the snack.
Structure
- 1Assemble snack plate components
- 2Add cheese and crackers
- 3Add fruits and vegetables
- 4Add nuts and pretzels
- 5Add jalapenos
- 6Pour Poppi soda
Product placement
POPPI: a sour apple flavored soda, it ACTS as a beverage to drink, removing it would not change what happens in the video.
Jeff's Garden: a brand of pickled jalapeno peppers, it ACTS as a food item to eat, removing it would not change what happens in the video.
Simple Mills: a brand of crackers, it ACTS as a food item to eat, removing it would not change what happens in the video.
Whole Foods Market: a grocery store chain, it APPEARS as a tag, removing it would not change what happens in the video.