How do they afford that? Debt.

@svp.of.global.brands

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SoundTikTok sound · Sand Drawing

Why it worked

The video taps into a common financial anxiety and uses a provocative tone to engage viewers. The direct address and relatable question about affording things, coupled with the controversial answer of 'debt,' likely sparked discussion and shares.

Summary

The speaker questions how people afford expensive purchases, attributing it to massive amounts of personal unsecured credit card debt. They contrast this with their own approach of saving and avoiding unnecessary spending, differentiating themselves from those who rely on debt.

Structure

1Questioning affordability
2Identifying debt as the source
3Contrasting with personal saving habits
4Differentiating from specific financial advice (Ramsey)
5Concluding that debt is the reason for others' spending

On-screen text

How do they afford that? Debt.

Transcript

just debt. It's debt. Buying stuff. That's how people are affording things. You're video. See, hey, that. I, you, kids. How? Debt. It's debt. Massive amounts of personal unsecured credit card debt. Okay? And don't for lame asses to come into the comments and like, not me. And I scrimped and saved and don't spend money on unnecessary. Fuck. Fantasyland. And Dave Ramsey. Okay? You're not who I'm talking about here. That. This post. I'm money. Okay? And know much I know how much other people that I work with make. And it's not enough. It's not enough to do the stuff that people are doing. I know it isn't. Feel how it people debt.