Nora_1996 Why are your desks so expensive?

@pithandstem

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Promoted product

DropTop

Discover premium wall-mounted folding desks and hidden home office furniture from Pith & Stem. Space-saving designs handcrafted in Britain.

5 videos

Why it worked

The video effectively addresses a common customer concern (price) by reframing the product as a high-quality, durable, and innovative solution rather than just a desk. The demonstration of its strength and the explanation of the design choices build value and justify the cost.

Summary

The video addresses a viewer's question about why desks are expensive by explaining that the product is not just a desk, but a full home office solution designed for durability and ease of installation. It highlights the use of premium materials, innovative hinges, and a strong build to justify the cost.

Structure

1Addressing the question about desk expense
2Revealing it's a wall-mounted home office
3Explaining the commitment to quality and durability
4

Original caption

Why are your desks so expensive? #desk #homeoffice #desktour #deskgoals #wfhsetup

More from @pithandstem

Product placement

DropTop Desk (ACTS - it is the product being demonstrated and explained, its features are highlighted, and it is the subject of the video. Removing it would change the video entirely.)

Call to action

click the button below.

On-screen text

Nora_1996 Why are your desks so expensive? Well, actually, it's not a desk. It's a full home office on your wall. And to be honest, we could have made it cheaper. We decided not to. We hate this flimsy mentality, and we decided that we will make it so that it's built to last. We decided that a premium material that looks and feels on day one as it will do ten years later. And we innovated. we wanted so that it's to install Plasterboard/Drywall with basic DIY skills and basic tools it yourself want people to compromise. the fact that it's wall mounted shouldn't lean on it. So we made them super strong. our own patented hinges that hold up to 75kg/165lbs right here. There is a lot more to know about these, like to find out. click the button below. DropTop Desk™ 5-Year Guarantee 90-Day Risk Free Supports up to 75kg DO SOMETHING GREAT

Transcript

Why are your desks so expensive? Well, actually, it's not a desk. It's a full home office on your wall. And to be honest, we could have made it cheaper. We decided not to. We hate this flimsy mentality, and we decided that we will make it so that it's built to last. We decided that a premium material that looks and feels on day one as it will do ten years later. And we innovated. We wanted so that it's to install with basic DIY skills and basic tools it yourself. We don't want people to compromise. The fact that it's wall mounted shouldn't mean that you can't lean on it. So we made them super strong. We developed our own patented hinges that hold up to 75kg/165lbs right here. There is a lot more to know about these, like to find out. Click the button below.