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Hook
the very first liquid lipstick that i fell in love with as a teenager...
@pallidmoth
2.2K followers · usually 396 views a post
Views
29.7K
Likes
1.4K
Comments
79
Shares
5
Promoted product
NYX Liquid Suede
Why it worked
The video leverages strong nostalgia and a relatable 'discontinued product' narrative to engage viewers, while the visual demonstration of the product's unique color and finish provides high-value content for beauty enthusiasts.
Summary
The creator shares a nostalgic review of a discontinued lipstick product, demonstrating its application and color payoff. She concludes with a plea to the brand to bring the product line back.
Structure
- 1Introduction of the nostalgic product
- 2Close-up demonstration of the packaging
- 3Application of the lipstick on lips
- 4Final plea to the brand
Product placement
NYX Professional Makeup (a) ACTS: the creator demonstrates the product by showing the packaging, opening the tube, and applying the lipstick to her lips to showcase its color and finish. Removing this would change the video entirely as it is a product-focused review/tribute.
Original caption
in 2016, my mom got me one of those big gift sets with all of the mini liquid suede colors and i used the hell out of them. please bring them back @NYX Professional Makeup 🥺💜 #liquidsuede #nyxcosmetics #liquidlipsticks bold lip colors | alt lip colors | nyx stone fox | nyx cosmetics | nyx liquid suede | grey lipstick | discontinued makeup | purple hair | halloween 365 | spooky season | summerween | elder emo | augtober | sanrio | chococat | cinnamoroll